How do I manage Shopper DNA rules?

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Do you have the right user role?

Please check whether you have one of the following user roles:

  • Merchant Change Risk Settings

  • Risk Admin

If you don't have the required user role, please reach out to your admin.

There are 18 different ShopperDNA rules. Most of these have a configuration option. The way to manage these rules depends on the type of shopper behavior merchants would like to prevent. Every merchant has a default risk profile assigned to their account, which also includes ShopperDNA rules.

The following rules are recommended for review:

  • Authorized transaction amount velocity
  • Shopper authorized velocity

With these rules, you can identify shoppers that have a higher than average spending behavior.

You can find an extended list of Shopper DNA rules on this Adyen Docs page.


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