Live

Inside Fresha’s strategy: Scaling embedded capital across seven markets

Join our live session for a behind-the-scenes look at how Fresha, a leading beauty and wellness software, evolved from a SaaS platform into a strategic fintech partner, issuing over $5.5 million in capital to SMBs across seven markets.

Adyen x Fresha's webinar

What you'll learn

  • The strategic business case behind Fresha’s decision to offer SMB funding

  • Insights on scaling financial services across the EU and the US

  • Proven methods for driving retention and growth through embedded finance

Who is this for

SaaS leaders and platform executives exploring how financial services can diversify revenue and strengthen SMB relationships.

By the end

You will walk away with a clear perspective on how embedded finance fits into your commercial strategy and the exact steps needed to scale it globally.

Live session: Tuesday, April 14, 16:00 CET | 10:00 EST

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